 InOverOurHeads Unscripted Jewish Reality Series Premiers on Jewish Life Television Network
Sharon, MA (PRWEB) May 5, 2010 InOverOurHeads, the first unscripted Jewish reality television series, premiers today on the first global network devoted to what it means to be Jewish, JLTV – the Jewish Life Television Network. InOverOurHeads sneaks a peek at the crazy lives of a few close friends. Coping with the realities of their restless existence as young, Jewish parents, they debate the absurd, laugh at convention, and reevaluate their ideals in a humorous, yet introspective way. Maintaining a decorum not quite fitting for shul (synagogue), the topics wander into sensitive areas such as marriage, parenting, religion, gender issues, and education. The discussions are honest and irreverent, often with a deep spiritual undertone. They rip apart stereotypes of observant Jews – although like most Jews, they hardly ever agree.
InOverOurHeads airs Tuesdays at 8pm Eastern and 9pm Pacific, broadcasting nationwide on DirecTV channel 366, in select metropolitan areas via nationwide affiliations with Time Warner and Comcast, and online at jltv.tv. (Please see inoverourheads.com for additional air times.) “InOverOurHeads is extraordinary content,” says Allan Kass, industry veteran and JLTV Senior Vice President. “InOverOurHeads marks a new direction in programming for JLTV.” JLTV currently reaches 26 million homes and is anticipated to expand to 40 million homes by year end. “InOverOurHeads is a cross between Friends and the Real House Wives (and husband) of Boston, with a Jewish flair,” continues Ian Schorvitz, Executive Director Scheduling and Acquisitions at JLTV. “We are excited to have it on JLTV.”
“InOverOurHeads represent a fulfillment of my lifelong dream to create quality Jewish television,” says executive producer Malkah Winter. A mother of five, Malkah appears in the show and somehow manages to find time to personally direct and edit the show out of her Sharon studio – a testament to her passion for this endeavor. A graduate of Tufts University, she studied at Parsons School of Design and the School of the Museum of Fine Arts. Malkah developed an interest in Jewish entertainment as a young child. “Hollywood legends like Tony Curtis got their start in my father’s theater,” shares Malkah. Her father, Oscar Ostroff was a successful Yiddish theater owner, producing much of his own material for his Douglas Park Theater in Chicago and other theaters he ran around the Los Angeles area. “The American Yiddish Theater played a pivotal role for new Jewish immigrants,” shares Malkah. “It was a creative expression that provided people an opportunity reexamine their Jewish identity outside of the shtetl [village]. We hope to use InOverOurHeads as an artistic vehicle to better understand our personal connections to Judaism and Torah.”
The premier episode “Living Waters” explores the mikveh, Jewish ritual bath. Observant Jewish women abstain from marital relations for approximately 12 days following the onset of menses. The end of the period is marked by immersion in the mikveh. Cast member and stay-at-home mother of three Valerie Frank identifies herself as a Reform Jew and had never attended the mikveh before. Valerie meets with mikveh educators, shares thoughts with her husband and cast, and after 12 days of angst visits the Mayyim Hayyim community mikveh in Newton, Massachusetts.
“I didn’t expect to be moved by going to the mikveh,” confides Valerie. “It was just something I wanted to try on for size; but something about it changed me in a profound way.” Valerie is a former member of the ImprovBoston comedy troupe. “We began filming the episode thinking about the mikveh as a separation,” continues Malkah. “What we found through our exploration is that mikveh is really about coming together and sometimes healing, in a way that goes far beyond the scope of family purity.”
An upcoming episode, “Happiness” explores the unique moments that make each of us happy. “For me happiness sometimes is just being able to do what I want to do … be myself,” says Yitzi Cusner. “Some people are legitimately only happy when they’re mad about something. I’m entitled to be negative if I want to.” Playing the cast curmudgeon, he often leaves the cast wondering whether he is truly bearing his soul, looking to incite a debate or just trying to catch a good laugh. Yitzi holds degrees in music, business, and law and recently became the father to his second daughter. “We wanted to be completely honest about our lives,” admits Valerie Frank. “People want to pretend that suburban parenting is perfect, the American dream. But it’s hard, and sometimes it isn’t perfect. Sometimes you love playing with your kids, and sometimes it’s painful. Not many people will admit to that aspect of parenting.”
InOverOurHeads is shot primarily in Sharon – a small, heavily wooded suburb of Boston. With seven synagogues (three of them Orthodox), Sharon is a unique community with a high (and highly diverse) concentration of Jews. Upcoming episodes also include “Expectations” – coping with community, parents, spouse, G-d, and self, “She Loves to Dance” – Orthodox Jewish moms gone wild, and “What Men Think” – dating in the Jewish world and an unaffiliated Jewish man’s visit to a shadchan (traditional Orthodox matchmaker).
InOverOurHeads will be available at inoverourheads.com one week after airing. Preliminary episodes have been featured twice as best user video on the Jewish TV Network, jewishtvnetwork.com, Jay Sanderson’s online Jewish media outlet based in Los Angeles. “We want the viewer to feel like they are part of the conversation,” shares Malkah. “Through Facebook, Twitter, and the InOverOurHeads website, viewers will have an opportunity to communicate with cast members and continue the conversation online.”
InOverOurHeads stars Malkah Winter, Valerie Frank, & Yitzi Cusner
About InOverOurHeads Productions:
InOverOurHeads Productions is based in Sharon, Massachusetts and specializes in creating meaningful unscripted television and film. Their philosophy is to educate through entertainment and learn more about oneself through pluralistic dialogue. The company began producing InOverOurHeads, a reality style-documentary series, in December 2009 and is currently exploring several projects geared to both the Jewish niche and mass media markets.
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, Vocus PRW Holdings, LLC.
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JInsider Launches Cutting-Edge Jewish Portal — Jewish Web 3.0 Multi-Media Platform
New York, NY (PRWEB) September 23, 2008 Today marks the official launch of a dynamic, comprehensive site for Jewish content on the web, JInsider.com. The beta version of the site offers unique insight into the world through a distinctly Jewish lens.
By utilizing a cutting-edge, Web 3.0 proprietary platform, JInsider captures the Jewish collective voice by featuring the best of aggregated content for a more engaging and personalized user experience. Topics on JInsider range from current events and lifestyles, to community, culture and religion. Providing a continuously updated and comprehensive presentation of subjects, JInsider connects visitors to the pulse of the Jewish world in a groundbreaking way.
JInsider.com applies its Web 3.0 Multi-media platform to offer a user experience through innovative tools that are truly different in kind, not just degree. “Now the Jewish world has one destination where to find all of the content it craves,” said Mark B. Pearlman, a veteran media executive and the founder of JInsider. “People tend to gravitate towards specialized sources for information by buying specific magazines tailored to their interests. They seek answers that are relevant to the context of our lives from sources they trust. The Jewish market has lacked one singular place that aggregates a wide range of information from credible sources in a user-friendly manner. As the comprehensive home for Jewish life, JInsider will change that. “
What You Will Find at JInsider –
JInsider will provide the user with breaking news and top stories, thought provoking opinion pieces, 2008 election coverage, profiles of leading Jewish personalities, comments by top Jewish thinkers and community leaders and much more. The pulse of the Jewish community will be regularly measured by monitoring the trends and popularity of books, music, movies, TV shows, culinary and wine experiences, as well as significant events occurring in Jewish communities across the country. In order to provide visitors with the most comprehensive experience, JInsider’s content will be continuously updated.
About “Jewish Web 3.0″ –
It is the next generation of websites and internet utilities, which offers a context for our web experience. Web 3.0 focuses on understanding how information is consumed. As the Worldwide-Web continues to expand exponentially, the most effective way to navigate is to pinpoint the actual context of information and events.
“Voice, sensibility and sources are the essence and soul,” explained Mr. Pearlman, whose background in media, Jewish community organizations and charities is extensive. He was a top executive at CBS, a founding manager of FOX News and the creator behind SinaiLive.com: a multi-media Jewish platform showcasing world-class Jewish teaching. Although a for-profit initiative, JInsider will work closely with Mr. Pearlman’s Pareto Foundation to support Jewish charities. JInsider is committed to donating free pubic service ads to different charities and will contribute 5% of overall revenues to charities.
Shaya Lerner, Editor of JInsider.com, adds “JInsider will revolutionize the Internet for the Jewish community. What is unique to JInsider.com, is not only its ability to keep the visitor informed and up to date, but also the invaluable role it will play as a virtual interactive home for the global Jewish community. You come to JInsider because you want to know what is going on – you want to be part of the Insider community and have the most enjoyable and productive Jewish experience.”
Jewish Week -
JInsider will be working with The Jewish Week- the prominent New York newspaper. Gary Rosenblatt, editor and publisher of The Jewish Week, said that joining the journalistic efforts of the newspaper with the technology of JInsider was “an exciting, creative new way to inform and entertain a whole new audience of readers and viewers today.”
About 4Wall -
JInsider is hosted by 4Wall LLC, a pioneering media company that applies proprietary content and an advertiser platform to attractive market segments. By analyzing user preferences and market needs, 4Wall is then able to offer a narrative experience that maximizes user and sponsor engagement. Managing a full experience spectrum, this cutting-edge multi-media platform aggregates relevant topics through integration of a variety of websites, blogs, widgets, and product promotion.
The proprietary Web 3.0 tools developed for JInsider were created by 4Wall co-founder, Yaakov Greenman. An experienced technologist, Mr. Greenman has architected many large-scale platforms including video systems, ad networks and analytics engines for the FOX and FOX News networks. The proprietary tools scheduled to be rolled out over the next 12 months include a video platform, a content management and aggregation system, a widgets engine, an ad platform, a vertical search engine and more.
“Today the 4Wall technology is being applied to the Jewish community, but the applications are limitless, “said Greenman. “We are already planning to apply our new dynamic portal technology to web sites beyond the Jewish community focused on lifestyles, personal well-being, and other philanthropic causes.”
For additional information, please contact Shaya Lerner at 212-650-0123
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, Vocus PRW Holdings, LLC.
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